
Homes and Mansions
Channel Partner Management
There are two ways that a usual sales process is implemented in the real estate industry. The first is conducted through internal sales teams and marketing campaigns. The second way is by way of a network of brokers and channel partners. While some customers can be attracted by marketing campaigns, others require an intermediary for added security and convenience. Channel partners intend the sole responsibility of selling off the property in return for some commission amount.
Channel partners can be really helpful, especially for new projects. Sales and marketing can surge with the proper assistance of channel partners.